The Source

If you listen to IE University Design Thinking Professor Andrew McCarthy for a second, you’ll get the impression that he’s pumping out knowledge from a bottomless well. He’s so well read, so energetic and full of life, you can’t help but have a great time.

In this video he compares New York and Madrid, the digital and the analogical world, all this through Vermeer and Goya. It’s just a shame I could only shoot one video…

I hope you enjoy watching it as much as I enjoyed shooting it!

P.S. Andrew Peter Wallace McCarthy is a designer, innovation consultant and design thinking facilitator. He studied philosophy, political science, and the history of science and mathematics before becoming a creative director. He speaks and moderates at conferences and his voice has been featured in ads and audiobooks.


Mitsouko sounds like the kind of name that would belong to a goddess. Actually it’s a perfume created by Jacques Guerlain in 1919 which is still on sale in shops today. But more importantly, it’s also the name of Vincent Doyle’s dog.

When I first contacted IE business media and cultural studies professor Vincent Doyle, he suggested that we center on his dog to illustrate his field of research. He’s concerned about how minorities like immigrants, LGBTs, etc., are treated. Apparently, greyhounds like Mitsouko are their own particular kind of minority among abandoned dogs.

It’s always a pleasure to speak with Prof. Doyle, be it about dogs or anything else …

The Award

This video was shot in Bogota, Colombia, where we held an event for the second edition of the IE Business School Prize for Economic Journalism in Latin America. During the event I had the opportunity to fire some quirky questions at media wizard Jorge Castaneda, the former Mexican Secretary of Foreign Affairs and board member of CODERE, and at Luis Enrique Berrizbeitia, Executive Vice-President of CAF, who has one of the most wonderfully rich voices I have ever heard.

Both Codere and CAF, together with CNN, Portafolio magazine, and the Colombian daily “El Tiempo,” sponsored the prize and event. I would also like to mention that my colleague, Igor Galo, played a crucial role in the whole process. The plan for the coming year is to have a third edition of the same award, and to launch a new award for Asian journalists. Anyway don´t miss the journalists and media awarded. Surely among the best in Latin America.

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