The idea to shoot ¨A Hawaiian Passion¨ came about in Colombia while Entrepreneurship Professor, Paris de L´Etraz, Juan Jose Güemes, and myself were attending two different IE Business School events in Bogota. During a coffee break, Juan Jose happened to mention to me that Paris is passionate about paddle boarding, which he practices in the island of Kauai in Hawaii, where he has been vacationing for the past 15 years.
Obviously, upon visiting Kauai, I immediately loved the place, not to mention paddle boarding, which I had never even heard of before. Nothing stimulates me more than my ignorance.
In this video, Paris talks with mythical board shaper Dick Brewer, to whom he offers a present from the painter and surfer, Miguel Panadero. We also meet the amazing handicapped painter, Mo Hamilton. Apart from that, Paris quotes Paul Theroux and introduces a Hawaiian concept called ¨Holoholo,¨ a tool he thinks entrepreneurs can use for idea creation.
I hope you like it.